The 12 credit (4 courses) certificate program in International Management provides core knowledge
needed to understand how to work in a global environment. It’s no longer possible to think of business
as local or national. Recognize how to compete and market across the globe by employing international
Take 4 courses as a standalone credential or apply all the courses toward The Master of Science in International Management program. Students choose from 4 out of 5 classes to focus their studies on their job and/or interests.
Graduate Advanced Certificates: • are in great demand by employers because they offer focused knowledge in a given business discipline. • are geared for different levels of employees; those looking to deepen their knowledge in a specific subject area, those seeking to gain a new area of expertise and credential, or for those needing to update their skills. • provide learning opportunities for those who already have a master’s degree or for those students looking to try a few classes before committing to an entire degree.
For more information on the Master of Science in International Management see the program page.
Students Select any Four International Management Courses below for a Total of 12 credits · Competing Globally (MSIM 5002) · International Law & Ethics (MSIM 5004) · Managing Global Corporate Processes and Projects (MSIM 5006) · Global Business (MSBL 5601) · Globally Marketing Strategies (MKMC 5602)
MSIM 5002: Competing Globally (3 cr.) This course explores the challenges companies meet when competing and operating in global markets. It provides a framework for developing and implementing strategy within a global context based on the analysis of industry structures and the direction of industry change. Theories of competition and competitive strategy as well as approaches to strategy planning and analysis are explored. Students will gain an understanding of the issues faced by executive management in balancing the needs and desires of shareholders, customers and employees with local country mores and government regulations when operating in developed and emerging global economies, including competitiveness and antitrust policies of the European Union, BRIC, TPP, ASEAN. Various learning methods are used in this course, including in-‐class lectures, formal and informal case studies, interactive discussions, and student projects. Upon successful completion of this course students will have a practical understanding of 1) the strategic frameworks within which firms must operate in when expanding into global markets; 2) the challenges, opportunities and risks presented by the competitive environment of global economies as well as the impact of trade blocs; 3) the fundamental factors underlying strategic global competitiveness and possess the ability to formulate effective strategy for entering and competing in global markets.
MSIM 5004: International Law and Ethics (3 cr.) This course explores the complexity of operating within the laws and mores of diverse countries and the strategic conduct of government relations at the national, regional, and international levels and the role of the public sector in shaping competitiveness. It focuses on the legal side, to licensing and the protection of intellectual capital, International trade organizations and agreements (European Union, NAFTA, World Trade Organization, etc.), the resolution of international disputes, and U.S. regulations affecting international operations. Topic include antitrust laws, health and environmental policies, role of business organizations, nation states, international organizations, issues of social responsibility, consumer protection, environmental protection and human rights as a background to business conduct and ethics. Various learning methods are used in this course, including in-‐class lectures, formal and informal case studies, interactive discussions, and student projects Upon successful completion of this course students will have 1) an understanding of international law in its formal and customary forms as well as a range of ethical frameworks used in international business and law; 2) acquired legal and data-‐specific tools for research necessary to develop international business strategies; 3) developed skills in forecasting emerging trends, obstacles and solutions in emerging international markets.
MSIM 5006: Managing Global Corporate Processes and Projects Borders (3 cr.) Explores how successful international companies manage corporate processes in finance, marketing, manufacturing (including global logistics) and human resources across borders. Includes issues of transfer pricing, product development, and the autonomy granted subsidiaries. Appropriate levels of integration and autonomy are discussed and as well as the advantages and disadvantages of various global approaches firms need to attain operational efficiency. Attention is also given to managing complex projects in a global context, with focus on project planning, monitoring and control. Through a combination of intensive case studies, contemporary assigned reading, in-‐class lectures, interactive discussion and student projects the students explore the various business processes, strategic actions and responses developed and implemented in meeting the challenges firms face when operating globally. Upon successful completion of the course, students will be expected to have develop a functional understanding of the concepts, processes, frameworks and theories of transnational management; to understand how transnational management functions are impacted by the role of government, economic policies, technological challenges and cultural practices; to develop a working knowledge of the issues and challenges facing multinational enterprise investment and operational activities in global economies.
MSBL 5601: Global Business (3 cr.) The march of globalization continues, and international business is pivotal to the operations of virtually all firms. It is no longer possible to think of business as national or local. As companies intensify their international presence, the need to understand the economic, political, legal and cultural differences increases, as does the imperative for sound and sustainable marketing strategies on a global scale. As such, managers must apply ways of thinking and making decisions that are designed for complexity, diversity and flexibility. This course provides tools and frameworks to prepare students to succeed on a global stage. The course is unique not only in focusing on successful strategies for global business, but also in examining how companies can cope well with institutional changes in diverse markets. The course delves into the many challenges that multinationals face when navigating across markets and entering new ones, offering guidance for analyzing the opportunities and constraints while at the same time providing concrete examples of successful (or failed) business strategies. Various learning methods are used in this course, including in-class lectures, readings, discussion of current events in the world economy, and real world case analysis. Upon successful completion of this course, students will understand (a) the institutional framework and policy management of international relations, (b) risk assessment and strategic analysis of nation-states, (c) global marketing strategy development for both entering new markets and growing/sustaining current markets, and (d) the organizational concerns of the transnational enterprise.
MKMC 5602: Global Marketing Strategies (3 cr.) This course is designed to help students develop the knowledge and skills necessary to create global marketing strategies that provide competitive advantage. The aim is to combine the development of a conceptual framework with real life current examples of global marketing practices across a variety of industries. Students will gain an understanding of specific concepts, consideration and strategies that must be skillfully applied in conjunction with universal marketing fundamentals to ensure success in global markets. The course is practical, hands-on, and applied, thus allowing students to analyze and plan global marketing strategies. Extensive use of cases presents a challenging and real-life environment in which to apply and hone decision-making skills. Topics include: Global marketing environment, including social, cultural, legal and regulatory; Competitive dynamics, including how to understand, anticipate and effectively respond to competitive threats; Global market entry strategies, including strategic alliances, licensing, joint ventures; Product, brand and pricing decision sets; Global marketing communications; Leading a global marketing effort. Upon successful completion of the course, students will have (a) enhanced their knowledge and skills to understand and apply the frameworks, concepts, and methods used in the development of effective global marketing strategies, (b) gained practical experience in the application of processes used to develop market strategy, (c) discussed and debated internal and external barriers to strategy implementation, as well as approaches to overcoming these barriers, and (d) explored commonalities and differences across countries and cultures.
How to Apply to School of Business programs
Starting terms: Graduate Program Modules and Advanced Certificates: Spring, Summer, Fall and Winter
HR Management and Organizational Effectiveness
Graduate International students please see this additional information. (Advanced certificates are not eligible for international admissions).
1. On-Line Application: The School of Business on-line application can be found at the following link: APPLY NOW
2. Personal Essay: In a candid personal essay of 500-750 words, explain: How and why did you decide to pursue this program Why the selected academic program is good match for your future goals What you as a candidate can bring to our classroom What special skills, leadership abilities, volunteer or other life experience make you a good overall fit for the selected program?
3. Resume: Submit a current resume indicating educational and business experience.
4. Transcripts: Graduate Domestic (All Master of Science and Advanced Certificates) An earned undergraduate degree with a minimum GPA of 3.0* is required. Please send official transcripts from every school attended to date sent directly to the School of Business Admissions Office. Student copies are not acceptable. MSB will consider a slightly lower GPA with significant workplace history.
5. Recommendations: Two letters of recommendations, either academic or professional, from a reference writer who can speak to the candidate’s intellectual capability and ability to handle the rigors of the applicant’s program. Letters can be uploaded via the on-line application. References writers may provide their own letter or you may forward our standard Professional Letter of Recommendation form available on our website if you prefer.
6. Application Fee: Fee waivers are available for attending Open Houses. Please check the website for our next available dates and to RSVP. Please note that paying the application fee must be the last step you complete prior to submitting your application. Visit the Paypal page and click return to MVille Application page to complete the submission. Graduate and Advanced Certificate: $75
7. Health Records: Due at the time of enrollment, Adult students please submit the Health Form with proof of immunization against measles and rubella, in compliance with New York State regulations. This requirement applies to only students born on or after Jan. 1, 1957
8. International Applicants: International students are eligible for Master of Science degrees only because of program and visa requirements. For admissions, if your undergraduate education was conducted at a non-US institution, we will require transcript credentials from either (WES) World of Education Services Inc. (www.WES.org) or a member of (NACES) National Association of Credential Evaluation Services. (www.naces.org/members.html). Please review this list carefully as we cannot accept credentials from organizations not on this list. If your undergraduate education was not conducted in English, we will require a test of English language skills through any of the following sources: TOEFL, IELTS, ITEP. Please note that our minimum IBT TOEFL is 85, IELTS is 7 and ITEP is B2.
9. Optional: GRE, GMAT for graduation applications and SAT & ACT test scores for undergraduate applications are optional and not a required component to determine an admissions decision, however if you wish to submit any testing scores, we are happy to consider them as part of your overall application if you feel it will strengthen your application.
Submit all materials to: Manhattanville School of Business Office of Admissions 2900 Purchase Street -- Reid G5 Purchase, NY 10577
For any questions on the application or submission materials please contact Monika Pottgen, Assistant Director of Recruitment and Admissions at (914) 323-5150 or email@example.com.
Please consult the website or Admissions Department for any deadlines and/or for questions regarding non-matriculated status.